Dana Eisler

Currently, I work as Innovation Concept Manager for all E.ON B2C markets and focus on digital products for private consumers. The role entails a broad range of tasks from business development to project management.

For two and a half years, I worked in the sales strategy department of E.ON Germany. My focus topics have been innovation strategy, business model innovation and trend scouting. In addition, I supported in CEO communication and reporting.

During my time as a trainee in the E.ON Graduate Program, I did different placements in Sales Strategy at E.ON Germany and E.ON Sweden as well as in Sales Analysis at E.ON Connecting Energies GmbH, a wholly-owned subsidiary of E.ON SE. Further, I worked in Marketing at E Wie Einfach GmbH and E.ON Energie Deutschland GmbH, the two consumer brands of E.ON SE.

Support Brand and Customer Institute (Internal Training), Organization of Mobile Brand and Customer Institute Trainings (Contact for International Markets, Annual Plan, Integration BMW i into Program), Organization of International Marketing Conference, Brand Behavior: Brand Movies and Product Brand Experience Events, Working with External Partners/Agencies

Journalist at the WirtschaftsWoche for the print/online departments "Names & News" and "Companies & Markets"

Strategy & Innovation, Marketing

Entrepreneurship, Social Venturing, Strategy

Strategy, Marketing