Diana Matevosyan

- Engaged and converted international audiences through targeted communication - Conducted webinars and info sessions for up to 250 participants, driving awareness and trust in Fintiba services - Supported 300+ international students with onboarding and financial setup in Germany - Acted as a bridge between users, product and marketing teams

- Led marketing and community growth initiatives for an international student community of 3,000+ members, helping attract prospective students. - Developed and executed social media and promotional campaigns, increasing engagement by 40%+ and supporting lead generation. - Drove student acquisition by guiding prospects through the university application journey. - Strengthened community engagement and trust through consistent communication, active support, and relationship-building within the network.

- Supported execution of product and digital marketing campaigns across multiple channels. - Localized marketing and product messaging for a Russian-speaking segment of 10,000+ users. - Coordinated campaign activities across community channels, webinars (2-3 per month), social media. - Created and adapted marketing content for communication materials (emails, posts, event assets) using HubSpot/Canva/Typeform. - Collaborated with marketing and product teams to align messaging with user needs and feedback.

- Supported business growth over 5 years through social media, referrals, and direct outreach to attract new customers. - Managed 40+ monthly customer inquiries, guided clients through the ordering process, and converted leads into sales. - Built B2B relationships with partners, suppliers, and vendors, coordinated business communication, and supported brand awareness and customer loyalty through consistent client engagement.

- Registered and verified cash and payment documents, ensuring accuracy and compliance with internal procedures - Maintained daily cash flow records and prepared internal financial reports using 1C:Enterprise - Supported cash register operations, contributing to a 30% reduction in document processing errors through improved accuracy and attention to detail

- Ensured timely processing and registration of incoming financial and contractual documents, managed invoice flow - Communicated with clients via Outlook, coordinated the exchange of payment-related documentation - Contributed to smoother internal workflow and reduced document turnaround time by 20%

- Supported document management processes using 1C, ensuring accuracy and compliance with internal policies - Drafted and handled business correspondence with internal departments and external partners - Contributed to the improvement of internal regulations and instructions, enhancing workflow clarity and consistency