Diego Alvarez

Created the Visual Identity, transforming an informal start-up into a successful, regionally renowned scale-up with a growing digital presence. ·Increased monthly sales by up to 250% by planning and conducting Social Media Strategies and SEO. ·Modernized the textile catalogue and inspired new designs through benchmarking studies and international imports.

Designed Social Media campaigns and institutional visual identity for the University of the Arts (UA). Managed the logistics and artistic and cultural events for the University’s opening (200 visitors included former Ecuadorian president and international academic authorities). I designed the institutional website that allowed interested users to learn more about its academic offerings and enroll in the UA.

Directed audiovisual products of the Communications Department in which I was in charge of five designers. I modernized the way of presenting statistical figures into infographics, videos and social media presence, which allowed the Institute to reach new users across the region. Managed events for the symposium of Latin American Statistical Institutions (60 visitors).