Dominique Le Baron

BU Energy Storage System

- Marketing & communication B2B & B2C strategy of SCHOTT Solar France and Italy. - SCHOTT Solar international communication strategy. - Brief and follow up of international agencies: Saatchi & Saatchi, UM. Development of brand awareness : Schott Solar number 1 brand on France and Italy. Sales development and support. Business intelligence

MEMUP is one of the leader European brand specialized in tablets, MP3 & MP4 players, multimedia hard disk drive, mobile hard drives, USB key and memory cards. - European B2B & B2C marketing and communication strategy. - Memup branches promotion and coordination (Germany, Spain and Portugal). - Follow up of 7 European Press, advertising & web agencies: Bpr, Publicis. - Budget negotiation. - Management.

ADI and ADIBOU brands, are leaders in education and entertainment softwares in France and in main European countries. • Advertising and Press Relation campaigns for main European countries : France, Germany, UK, Spain. • Packaging modernisation. • Marketing and action plans towards prescribers: - Organization of a conference for Schools teachers. - Participation to a school program.

Creation and development of Agen Marketing Department specialised in pet foods: • Higher profitability thanks to performance analysis and marketing mix modifications including new product development, packaging and pricing. • New brand launches in liaise with main European and French customers. • Sales tools. • Export (Italy, Spain, Portugal, Greece).

Marketing / communication