Dora Lakatos

glispa operates a mobile performance platform capable of acquiring high-quality, monetizing users worldwide. We plan, execute, and scale results-driven marketing campaigns worldwide for a dynamic mix of clients active in multiple verticals. The platform comprises four main elements, each of which is also a standalone service: gBoost: an app rank boosting solution; gSocial: a social media solution; gDisplay: a solution that utilizes glispa’s own display ad network; gPerformance: glispa’s performance network.

Glispa is a leading global performance media agency for digital entertainment clients. Headquartered in Berlin, our multicultural team comes from 30 different countries and speaks 20 languages, giving us a global profile and empowering our partners to acquire customers worldwide. I am responsible for the growth and management of our performance network with focus on developing new partnerships and overlooking the operations of the publisher management/development division.

Glispa is a leading global performance media agency for digital entertainment clients focusing on acquiring customers for the world´s leading advertisers. I am currently responsible for the Publisher Management division with focus on supporting our VIP distribution partners and continuously adding new partnerships. My responsibilities include team management, strategic planning, budgeting, quality integration/analysis, scalability planning, technical integrations through select client/distribution partners.

As Head of Publisher Development overlooking the operations of glispa´s Publisher Development Division, my main focus is the continuous development of new and priority distribution partners across the board in order to support our advertiser´s quality user acquisition efforts in line with glispa´s strategic growth initiative. My responsibilities include team management, strategic sales and in depth development of display, mobile and social media distribution initiatives.

international marketing, luxury branding