Prof. Dr Dorothee Brauner

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Professorin
Full-time employee in Esslingen am Neckar
Esslingen am Neckar
Esslingen am Neckar
Education and science
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Prof. Dr Dorothee Brauner's skills

  1. Data Mining
  2. quantitative Marktforschung
  • Analytisches CRM
  • Erfahrung in internationalen Großprojekten Werbewirkungs- und Imageforschung
  • IBM SPSS (Statistics und Modeler)
  • Customer Scoring
  • Quantitative Methoden
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Prof. Dr Dorothee Brauner's wants

  • Connected Car
  • innovative Marktforschungsmethoden
  • Austausch zu den Themen:
  • Big Data
  • analytisches CRM
  • Zusammenspiel Big Data und traditionelle Marktforschung
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Prof. Dr Dorothee Brauner's professional experience

3 years
9 months
09/2016 - to present
Professorin
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Freelancerin
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Manager - Senior Consultant - Consultant
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2 years
10 months
03/2011 - 12/2013
Lehrbeauftragte für Grundlagen der Marktforschung
4 years
05/2009 - 04/2013
wissenschaftliche Mitarbeiterin
Junior Consultant
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Diplomandin
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Prof. Dr Dorothee Brauner's educational background

  • 04/2009 - 03/2014
    Leeds Beckett University
    Marketing, PhD
    Perceived brand parity on the German automotive market
  • 2002 - 2006
    Hochschule Pforzheim
    Markt- und Kommunikationsforschung, Diplom-Betriebswirtin

Prof. Dr Dorothee Brauner speaks the following languages:

  • German (First language)
  • English (Fluent)
  • French (Basic knowledge)

Prof. Dr Dorothee Brauner's interests

  • snowboarden...
  • Theater
  • Psychologie
  • Freunde
  • Fasnet
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