Elif Ceren Yıldırım

I worked closely with cross-functional teams to enhance value creation through adaptive data sources and strategies. My responsibilities included integrating new business projects into the data warehouse, optimizing existing datasets and applying User Acceptance Test to newly released datasets. As a Product Owner of a development team (five to seven members), I managed key stakeholders to ensure consistent development outputs and collaborated with the IT team to prioritizes tasks within an agile framework.

I successfully forecasted sales trends to optimize team resourcing and executed comprehensive path analyses for key business topics using diverse datasets. By creating Tableau dashboards for daily and monthly KPI tracking, I provided actionable insights to enhance sales by collaborating with three different agile business teams. Utilizing Python, I designed segment-based customer clusters to allocate advertisement resources more effectively. I launched the first-ever dashboard for handset device changes.