Faiza Basit

I have a thorough knowledge in design, art direction and creative writing, enabling me to holistically exploit an idea, propose creative solutions that extend beyond the brief and deliver fresh concepts. I am an excellent communicator at every level and have an entrepreneurial spirit including a keen eye for detail. I see myself as an energetic, enthusiastic, self-motivated individual with a strong work ethic and high level of initiative.

Art Director Responsible for developing, designing and presenting creative solutions that extend beyond the brief and deliver fresh concepts while mastering the art direction of ATL and BTL advertising. Worked efficiently to delivery projects within strict timescales. Knowledge of brand identity, strategy, creative writing along with an understanding of AV production processes, enabled me to holistically exploit an idea, proposes creative solutions.

Sr. Art Director / Creative Manager Responsible for devising innovative creative, strategically sound and persuasive concepts for both existing accounts and pitches, preparing full through-the-line art and copy in line with chosen concept, ensuring it is accurately translated into artwork. Write fresh, intrusive concepts for TVC’s (synopsis with detailed frame-by-frame descriptions), fresh radio spots, supervising VO recording and overall responsibility for the management of the creative function

Art Director Responsible for developing, designing and presenting award winning concepts/ideas to meet client briefs and communication objectives. Write fresh, intrusive creative headlines & body copy, Manage time for multiple projects. Collaborate with other creatives, account managers, production and media department.

Advertising, Design, Photography, Film