Florian Houel

>Responsible of VRF and building management systems line up. >Strategic product families for LG France. >Conception and launch of new product line up >Marketing and communication plan development >Creation and development of promotional supports (Catalogues, leaflets, newsletter,…) >Follow and analyze of product live cycle. >Setting up, following up and animation of the new LG professional extranet ( www.lg-livegeneration.com ) >Analyze and following up of LG’s loyalty program.

> European Market analysis by country and GFK data analysis > European Market sensing for each country (14 Subsidiaries) > European regulation and national regulation about air conditioning, ventilation, heating, and renewable energy. > Research of new product concept for European market > Communication between Korean head quarter and European subsidiaries > Conception and development of new product in collaboration with R&D department and factories > Define European strategy for each product of LG's

>Marketing & Communication plan development. >Conception and launching of Residential and Service ranges. >Creation and development of promotional supports (Catalogues, leaflets, newsletters,…) >Development and maintenance of air conditioning websites (LGEFS, Extranet, and product mini-site) >Events organisation: Exhibitions (InterClima, TP Bat, DPO), New office inauguration, Road Show. > Market watch, market research.

> Responsible for customers. > Welcomed customers, charged of group visits in French and / or English. > Charged of sales. > Dealt with stock and till operations. > Participation in the advertising and communication campaign and animations.

> Welcomed and advise customer > Sold product in shop, After sales service. > Dealt with stock and till operations. > Dealt with reception and invoice of internet orders > Managed discount operation in the shop > Collaborated in the creation of a website and the updates.

> Responsible for customers. > Welcomed customers, charged of group visits in French and / or English. > Charged of sales. > Dealt with stock and till operations. > Participation in the advertising and communication campaign and animations.

> Updated, improved and maintained a website with protected access reserved for students of the business school. ( http://rozsavolgyi.free.fr )

Organisation of an exhibition with motorbikes stunts. All funds were offer to a charitable association. > Created a communication and publicity campaign > Researched and contacted sponsors > Created a website and promotional clip

MASTER II Marketing, Communication et Stratégie Commerciales. Spécialisation e-Commerce Activités et associations : Élève Référent du Marster e-Commerce

Année Erasmus, spécialisation Marketing. Matières: International Marketing, Marketing Communication, Retail strategie and management, Marketing Strategie. Activités et associations : Erasmus community

Marketing Promo Cracovie de 2004 à 2006 Année Erasmus à Kingston Upon Thames (UK) Spécialisation Marketing. Horizons Création d'entreprise et Tourisme Activités et associations : Xtrem Events (Voir Expériences Professionnelles)

Bac Scientifique Spécialité: Mathématiques Activités et associations : Tennis en club