Frédéric Lavanchy

SAP Commerce Cloud – eCommerce B2C/B2B • Gather e-business requirement • Support for project governance implementation • Support to implement a 360° Marketing & Customer approach Data & Product Information Management • Akeneo • Data analysis & transformation requirements through IT system layers in any complex IT architectures Mirakl – Marketplace – B2B eCom • Mirakl analysis & recommendation • PIM Akeneo analysis & recommendation • Gather business requirements • Follow & Coordinate team efforts

Management and governance of the redesign of the e-Commerce project and by integrating a new B2C business model that includes marketplace and omnichannel features and by migrating the whole IT architecture to a headless one. Set up change management to prepare people to use a new headless CMS (Amplience) and search engine (algolia) Main operational tasks were - Drive & support omnichannel strategy - Drives external and internal providers, including UX / UI team (up to 40 people)

Product owner Business needs analysis and gather requirements about vessel’s inspection. Coordinate, support and follow development progress to deliver on-time the expected application on multiple platforms.

Product Owner Governance to deliver on-time 2 eCom B2B projects based on SalesForce & CloudCraze through Agile/Scrum mode

Product owner on following topics: eCustomer Service * Business Workflows optimization * Front ergonomic improvements * Recommendation to adapt back-end processes * Render Payment mode compliant with PCI requirements B2B Software for authorized dealers * Front ergonomic improvements for purchase order, pending order and cart screens Worldwide Point of Sales * Analyze and recommendation to manage centrally the store data location * Improve Search engine solutions

Business Analyst in Business Excellence Team to: • Improve and optimize the E-Commerce solutions on Mobile devices. • Optimize web feature to mobile UX • Deliver recommendations to improve SEO for all Nespresso’s platforms (mobile and desktop)

Design a new rendering of the application (public subsidies management for lodging) user interfaces. Manage development team and deadlines

Improve the visual rendering of the reports of "AAA" (green coffee) program Identify and develop new reports. This application supports a mobile interface. The focus of this ergonomic approach aimed at facilitating the reports and ensure that the moving parts of the application are suitable for infrequent use.

Help the client to define its needs and coordinate internal and external stakeholders of this project. The main objectives of the project were: • Improve research: ensuring that the user quickly finds the right information. • Establishing rules ergonomic base as "3-click rule", max 4 levels of navigation. • Arrange items by degree of importance and push the most relevant in the "SafeZone" • SEO compliance

Responsible for the design of the interface of a tool PMS (portfolio management system) for graphics and ergonomic aspects, with the Flex technology. • Designing a new graphic application. • Redefining navigation and menu items. • Optimization of the many printed reports. • Establishment of "wireframe" for each screen to validate the design of the application before starting development.

Design & ergonomics (2007 - 2010) As part of the overhaul of the main application of this health insurance (NOVA project), my tasks were - Reviewing and improving business processes and writing specifications for each ergonomic aspect and monitoring developments. Manage the 5 Web sites and 3 Xtranets (2004 - 2006) Management of various projects related to the consolidation of the Internet and Extranet sites based on operational needs. Driving a team of up to 5 people Lead digital marketing actions

E-Commerce & Business Analyst CRM & Webmaster • Design and technical realization of two websites. • Designing a new interface for the end user, partner and architect to find the relevant information (technical and marketing). • Managing an E-Commerce solution from the design phase to deployment.

Product Manager CAP Implementation of all the logistics and the various related procedures for the establishment of the European PC sales of HP custom in Switzerland. Product Manager HP & IBM Manage the stock, the advertising and the budget for HP & IBM Products to optimize the sell to the customers. Definition and organize various promotional plans with their quarterly budget controls. License Desk Manager Creation of a new service “License desk” and manage up to 4 people.

1997-1998 Language stay for two years in St. Gallen (box office for the practice of the language). Back-office mortgage loans during the last 4 months. 1994-1996 Managing a portfolio mortgage customers of CHF 1 million and private investors to the tune of CHF 300,000 Mortgage Advisor financial package, including financial investment in monitoring contentious issues.

- HTML / JavaScript / ASP / Access - Windows 2000 Advanced Server (email, FTP, http, etc.) - Gestion de projets

Technicien Marketing