Ghida Basma

Supporting the marketing manager in formulating the branding, advertising and PR strategies. Recommending and reserving suitable advertising spaces in Newspapers, magazines, outdoor & indoor. Following up with the advertising agencies on all the printing & multimedia materials including brochures, invitations, fliers, DVD, & stationeries and insure the delivery and the quality of those materials. Building the structure and design of the website and coordinate with the web agency in building the we

• Answering customer queries and chasing up orders for customers. •Tracking sales and preparing reports for the sales force on the field, this required an exceptional product knowledge and communication skills in order to deal with customer requests sufficiently •Working in a team to analyze sales to grasp areas which has got potential for improving. - Conducting telemarketing and marketing research, while trying to generate more sales and educate customers about new and existing prod

Corporate Communications, Design Management, Corporate Reputation, Corporate Social Responsibility, Employee Communications, Crisis Management, Retail Marketing. Dissertation: Reputation Management in the Football Industry

Consumer Behaviour, B2B marketing, Brand management, Advertising, Marketing Communications, Strategic Marketing Management and Research method. Dissertation: Sports Marketing: Gender Differences in the consumption of Football.