Greg Robertson

Inhaber, Copywriter / Creative Director / Idiom Savant, PowerFlite Communications LLC
Greater Boston, Vereinigte Staaten

Fähigkeiten und Kenntnisse

small start-ups
Consumer Goods
Automotive
Retail
Cause Marketing
TV
moving media
Radio
SEO
Creative Direction
Copywriting
Editing
Content
Graphic Design
Storytelling
English Language
Consulting
25 years of professional advertising
Humor
Print
Newsletter
Speech

Werdegang

Berufserfahrung von Greg Robertson

  • Bis heute 31 Jahre und 8 Monate, seit 1995

    Copywriter / Creative Director / Idiom Savant

    PowerFlite Communications LLC

    I've spent over 25 years writing and creatng concepts in the form of smart, funny, and passionate ads, branding, websites, mailers, social posts, and such to help big brands, little start-ups, non-profits, and in-betweens do meaningful things. Ask me about them.

  • 3 Jahre und 6 Monate, Dez. 1991 - Mai 1995

    Creative Director

    The Ryan Partnership

    Led a 10-person creative team creating concept-driven ads, TV, radio, POS, and other work for PepsiCo, Payless Shoes, Michelin, BFGoodrich, Virgin, Time-Warner Cellular, Pepperidge Farm, Mott's, Evian, Dannon, Gentleman Jack, Wisk, American Dairy Association, ADT Home Security, and others.

  • 7 Monate, Juni 1991 - Dez. 1991

    Associate Creative Director

    DMB&B/Greenwich

    Developed advertising, direct, and promotional concepts and copy for Fortune 500 companies while helping manage a 6 person creative team. (NOTE: DMB&B was bought by Publicis and closed in 2002.)

  • 1 Jahr und 6 Monate, Jan. 1990 - Juni 1991

    Senior Copywriter

    Young & Rubicam/New York

    Developed concepts and copy for MetLife, Holiday Inn, Chef Boy-ar-dee, US Postal Service, PAM cooking spray, Orajel, FreshWorld, and other national brands.

  • 2 Jahre und 4 Monate, Okt. 1987 - Jan. 1990

    Associate Creative Director

    The Bomstein Agency

    Developed concepts and copy for Washington Gas, Ryland Homes, Washington Cadillac Dealers, Columbia First Savings Bank, Westbrook Hospital, Poretsky Building Group, Builder magazine, Rocky Gorge Communities, Trammel Crow, and others. Also acted as the agency's Broadcast Producer.

  • 2 Jahre und 6 Monate, Apr. 1985 - Sep. 1987

    Senior Copywriter

    Matzell & Richard Advertising

    Concepts and copy for Gulf South Health Plan, Furman Lumber, Pizzeria Uno, Allen Furniture, Strato Medical Products, and Monarch Health.

  • 1 Jahr und 7 Monate, Okt. 1983 - Apr. 1985

    Copywriter

    Quinn & Johnson/BBDO

    Developing ads, direct mail packages, radio, and TV for Fidelity Investments, State Street Bank, Woodside Travel Management, King Arthur Flour, and others

Ausbildung von Greg Robertson

  • 4 Jahre und 10 Monate, Aug. 1978 - Mai 1983

    Advertising & Design

    Purdue University

    Creative Writing Advertising Illustration Broadcast Production Journalism

Sprachen

  • Englisch

    C2 (Verhandlungssicher / Muttersprachlich)

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