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Lothar Keppler

Employee, Marketing Director DACH, Subway Vermietungs- und Servicegesellschaft mbH

Köln, Germany

Skills

Marketing Generalist B2C
Strategisches & operatives Brand Management
Communications & Retail Marketing
Brand Building
Integrierte Kommunikation
Consumer Marketing
Marketing
Fashion
Gastronomie
Fast Food
Premium Consumer Goods
Franchise
Trade Marketing
PR
Change Management
FMCG Marketing
Retail
Markenpositionierung
Strategische Markenführung
Social Media
Markenentwicklung
Markenkommunikation
Direktvertrieb
Online Marketing
Direct selling
Marken-Positionierung
Trademarketing
Retailmarketing
Marktforschung
Food-Marketing
Lifestyle-Marketing
Kommunikation
Online-Kommunikation
Offline-Kommunikation
Brand Management
Brand-Management
B2C
B2C Marketing
B2C-Marketing
Führungserfahrung
Interkulturelle Kompetenz
Internationale Erfahrung
Team Management
Teamleitung
Teamfähigkeit
Markenführung
Marken-Kommunikation
Innovationsmanagement
Analytisches Denken
Budget Management
Entscheidungsfähigkeit
Zielstrebigkeit
Marketingberatung
Marketing management

Timeline

Professional experience for Lothar Keppler

  • Current 3 years and 5 months, since Feb 2018

    Marketing Director DACH

    Subway Vermietungs- und Servicegesellschaft mbH

  • 4 years and 4 months, Sep 2013 - Dec 2017

    Director Marketing D-A-CH & BeNeLux

    PartyLite GmbH

  • 1 year and 6 months, Apr 2012 - Sep 2013

    Interim Manager / Marketing Consultant

    Keppler Consulting

  • 1 year and 2 months, Feb 2011 - Mar 2012

    Head of Trade Marketing

    DocMorris International Retail GmbH

  • 3 years and 5 months, Aug 2007 - Dec 2010

    Marketing Director Central Europe

    Weber-Stephen Deutschland GmbH

    Verantwortung des gesamten Marketing Mix für die Region Zentraleuropa. Schwerpunkt in der strategischen Markenführung und Brand Building.

  • 5 years and 10 months, Oct 2001 - Jul 2007

    Market Manager Europe

    YUM Restaurants International

    Senior Marketing Manager Europ (2002 - 2005) / Marketing Manager Pizza Hut Germany (2001 - 2002)

  • 5 years and 4 months, Jun 1996 - Sep 2001

    Advertising & Promotion Manager

    Levi Strauss Germany GmbH

  • 7 months, Mar 1994 - Sep 1994

    Internship, PR, New York

    Daniel J. Edelman Inc.

Educational background for Lothar Keppler

  • 5 years and 9 months, Apr 1990 - Dec 1995

    Marketing

    Universität Frankfurt

Languages

  • German

    First language

  • English

    Fluent

Wants

Eine neue Herausforderung im B2C Marketing oder Geschäftsführung.

Interests

Marketing
Social Media
Sport
Reisen
Freunde
Gutes Essen
Kino

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