Dr. Gysele Lima Ricci

Chair of Traffic Engineering and Control, Department of Civil, GEO and Environmental Engineering Area: Micromobility - electric scooters -Lead, manage and evaluate international research projects - Evaluating New Developed Model for Urban Traffic Networks. - Micro Simulation of Urban Traffic Flow. - Development and Analysis of Mobility Infrastructure, Demand and Safety aspects for micromobility

Lead projects according to PMO standards as project manager and lead projects according to corporate strategy for enterprises, institutions and communities. Sample projects include: Creating business unit level strategic plans, creating search strategies, mapping markets, developing innovative models and business cases to support the launch of new product concepts, data analysis projects. �

Developed and coordinated strategic projects and customer experience within the tourism sector in more than 10 cities in Brazil. Developed annual corporate strategic planning, conducted analysis market, development business strategies, implemented regulatory measures and developed measures to apply innovation trends within projects. research and data analysis, and presentation creation and delivery.

Held lectures in: Organizational behavior, Strategy for enterprises, KPIS metrics of performance, Leadership, Project management and Corporate Strategy, Finance, Business Plan, Entrepreneurship, Statistical methods, Accounting Sciences in Financial Accounting: Audit, Management Accounting.

Lead projects according to corporate strategy for enterprises, institutions and communities. Developed research projects. Organized internal events, presentations and proposals. Coordinated stakeholders and project teams, data analysis projects, prepared and compiled regulatory submissions, created strategic plans and projects. Organization, coordination, logistics and management of events (i.e. conferences and meetings).

Lead projects according to corporate strategy for enterprises, institutions and communities. Developed research projects and creating search strategies, mapping markets. Organized internal events, presentations and proposals. Conducted communication measures and aligned research process with stakeholders (i.e. government bodies, universities, enterprises).

Held lectures in leadership and entrepreneurship

Prepared and coordinate events. Meeting with clients to plan event marketing details with the client and team. Building and managing marketing partnerships. Created budgets, organized transportation, teams and equipment, etc. recruited and trained team.

Project: Proposal of a business model for enterprises: international cooperation in Spain and Brazil (partnered with universities, agencies, international companies and communities).

Project: Strategy and leadership in networks of Micro and Small Business Cooperation: analysis of cooperation in the cluster of the city of Juruaia – MG, Brazil.

Project: Performance measurement and competitiveness in small and medium – sized enterprises: study of the central region of São Paulo State.

Project: Hospitality of Enterprises: Case Study