Hannah Leute

• Strategic planning and implementation of holistic marketing campaigns • Independent budget management in the area of strategic partnerships for Western Europe • Establish & maintain contacts with external companies and key opinion leaders to expand the organizational network • Introduction of a marketing report for Western Europe to control & measure defined KPIs • Autonomous coordination of agencies in the area of influencer marketing

• Conduct market research and a competitive analysis in order to develop a marketing strategy for the consumer electronics market in Central Europe • Develop a detailed marketing persona which is now used for all agency briefings in Western Europe • Plan and execute an influencer event in Cologne to support a product launch • Support the execution of different campaigns • Organize tradeshows (Guitar Summit & Photokina)

• Coordinating international motorsport events and congresses • Consultation with clients and coordination partners to optimize the agency's service • Planning guest tours for international clients, including promotion, content and logistics on site • Contact person for inquiries of VIP guests and journalists

• Creating point of sale activities for retailers (design and implementation) • Planning brand events (Bulgari Berlinale Party), trade fairs and the annual meeting • Supporting the implementation of trade marketing and direct marketing activities • Developing B2B support tools for retailers • Inviting offers and coordinating service providers (external agencies, partners and clients) • Creating presentations, reports and market analyses

• Generating market and target group analyses • Develop creative communication concepts for online and offline channels • Formulate and translate website content • Create client presentations

International Marketing and Strategy, Strategic Brand Management, Understanding Consumption (international consumer trends), Research Strategy, Sustainability and Marketing Ethics, Digital Marketing and Communications

Advertising and Brand Communication Management, Sales Strategy, Consumer Products, Buyer Behaviour

Responsible Management, Marketing Strategy and Planning, Integrated Market Communication, Public Relations, Economics, Social Science, Design (Visual Communication and Photodesign), Advertising and Competition Law, Digital Media