Helen Chen

110% achieved H1 target of 2021 * Responsible for B2B business development, covering industries including fashion & luxury, retail, lifestyle, alcohol, Real estate. * Responsible for strategic partnership development with PR & digital marketing agencies like Ogilvy, Weber Shandwick, as well as consulting companies. * Product & Service: - Social listening - Consumer analysis - Campaign analysis - KOL analysis - Media strategy and analysis - Media monitoring

- Head of Marketing and Communication @ ASK STUDIO, an international architectural and interior design practice based in Shanghai. Responsible for company communication and marketing strategy, content marketing, social media marketing, event marketing, project marketing. Generated and closed 1.2M revenue in 3 months. - Senior freelance copywriter: Provide lifestyle content on music, craft beer, shopping, travel, fashion, food&drink for clients including Global Blue(UK), Bacardi, Jameson, INUK, Wenger, etc.

Head of Food&Drink and kitchen appliance - Event Marketing. Responsible for food&drink and kitchen appliance section of the world's longest running consumer lifestyle&design show.

Co-founder, responsible for company business development, KOL marketing, social media marketing, event marketing. Co-founded apparel brand ROOKIE COMBO

Responsible for B2B corporate new business development of ingredients & personal accessories industry.

Responsible for oversea KA management (Samsung, LG, Sharp, Vestel, Arcelik), as well as trade marketing.

Merit degree | A3 on dissertation | The Best Performing Student award owner 2014/1–2014/5 Team Lead of the Consulting Project for PASMA, a local company in Glasgow; 2014/11–2014/12 Sales and Marketing at Component Sense - a local company in Edinburgh.

GPA 80% 1st Class Scholarship owner Certificate for Test for English Major Grade 8