Inés Escobar

I have led UI/UX design and product strategy work at Fixably since the inception of Fixably Refurb. My job entails designing wireframes, high-fidelity UIs & prototypes to iterate on product features. I also perform several types of UX research, such as persona research, interviews, surveys, competitive analysis, and customer journey mapping. In addition, I manage our design system, and monitor user analytics on Hotjar to identify areas of improvement. I've also helped set R&D goals & strategic priorities.

I led a research project called "Managing and recognizing social capital" at the University of Vaasa, Finland. My research was part of the GLOMO project, an initiative funded by the European Commission. - Research: planning, interviews, and analysis (NVIVO, Delve). - Writing and proofreading journal articles. - Content creation, involving written content, videos, and social media posts. - Design and copywriting for the GLOMO Project newsletter.

I did a 3-month secondment with atrain GmbH as a doctoral student, and continued to support the company as a freelancer for a few more months in 2021. During this time, I conducted research on design thinking, organizational design, and self-determination theory (SDT). I also co-wrote a blog post series focusing on workplace psychology for the Thought Leadership team. In addition, I designed some presentation decks for the Design team, and facilitated client workshops on Miro.