Inna Zakharova

Managing the international team of TikTok SMMs working remotely. Created TikTok SMM department from scratch. Covering the whole content production process: from an idea to publishing Increased the number of TikTok corporate pages from 10 to 50 in just 3 months Working with huge audiences starting from 1M followers - 5-Minute Crafts, 123GO!, Avocado Couple, La La Life, etc. Reached 250M video views monthly across all the TikTok pages Created and managed YouTube channel with 1,7M followers (Smart Banana)

I was managing the content creation process as producer for YouTube channel Smart Banana (pop-science). Responsible for the whole production cycle - from idea search till posting ready video on YouTube, I was also creating viral titles and thumbnails. This YT project developed in big channel with 1.7M followers.

I was developing Facebook page of the Adme.ru project - media about lifestyle and creativity, and then switched to developing science project in Facebook - Smart Is The New Sexy. I was responsible for video-content production and worked closely with Animation department of the company - from ideas screening, writing scripts for animation videos till posting videos on Facebook. The Facebook channel reached 5M followers and later on hit 10M followers.

This is the very beginning of my career in The Soul Publishing. I started as an author and was creating articles for AdMe.ru. In 2012 it was media about advertising and creative industries. In 2013 the concept of the media switched to lifestyle and creativity in general. I created one of the most viewed article on the portal - about fitting rooms effects in different shop and it was like a bomb ;)

Managing promo campaigns for the key client of the agency - VISA Daily communication with the client and building up trustful and effective client-agency relationship Launched and managed federal promo campaign for Olympic VISA sponsorship 2012 in Russia Creating BRIEF's for internal creative studio and partners Collaborating with designers and copywriters to create client's presentations