Jennifer Becker

Strategic & operative campaign management: Social Media, SEA, SEO, Email, Affiliate, Display, YouTube; Content creation: video pre- & postproduction, editing, audio; Project management: operative planning and management of marketing projects (launch/go-to-market camapaigns, eComm promotions); Film production: assistance in preproduction & on set, casting & talent management, travel coordination Clients: De'Longhi - Brand & Media Manager respective1 - Producer CrossFit Rodgau - Marketing Consultant

Administrative management before, during and after shootings, creation of pre-production booklets for pre-production meetings (PPM) with clients Porsche and BMW; casting & talent management in preparation of the shooting as well as on set and in post-production; management of social media accounts: layout & creation of instagram content, posts and communication with followers

Strategic planning & executing of marketing campaigns/go-to-market campaigns on online marketing channels such as social media, display/programmatic, search, online video, websites/landingpages and print (POS-Material, insert flyer); Influencer campaigns for digital services SmartThings & Samsung Pay; eCommerce: online shop promotions/campaigns; Performance Marketing: tracking, reporting, monitoring, optimization; Project Management: budget planning, roadmaps, management of agencies, billing process

Management der Social Media Kanäle (Facebook, Instagram, YouTube, Blog) der Firmen der Unternehmensgruppe, Facebook-Business-Manager, Facebook-Ad-Manager (Kampagnenplanung- und steuerung), Facebook-Analytics, YouTube, Google Analytics, Wordpress

Betreuung der Online-Präsenzen, Management der Social Media Profile, Content-Erstellung

Marketing: Markt-/Konkurrenzanalysen, Koordination mit Grafikerin & Lieferanten, Druckfreigaben, Bildrecherche, Packungsdesign, Relaunches, Katalogerstellung, Vertriebsmeetings, Flyer- & Visitenkartendesign, Präsentationen; Webshop: Artikelbilderbearbeitung, Produkte einpflegen; Qualitätssicherung: Produktionskontrolle, Stichproben; Verwaltung: Ablage, Unterstützung der Geschäftsführung, Messenplanung & -besuch, Kostenvoranschläge; Factory Outlet: Verkauf, Kassenabrechnungen, Schaufensterdekoration

Projektunterstützung in den Bereichen Kreation und Beratung

Kreation/Art: Packungsdesign, Webpräsenzen, Salesfolder, Anzeigen, POS-Auftritte (Displays & Trays), Broschüren, Flyer, Präsentationsde-sign & -erstellung, Social Media Auftritte, Bildbearbeitung/-retuschen; Beratung: Projektunterstützung, Briefings, Konkurrenzanalysen, Prä-sentationen, Teilnahme an strategischen Meetings, Messenbesuch

Medien, Design, Brand Management, Brand Design, Strategic Planning, Marktforschung, Technik, Mobile Business & Technologies, Projektmanagement, Wirtschaftswissenschaften

Wirtschaft, Technik, Design