Julian Garritz

Provide guidance and support to define the funtionality and differentiators of the company’s Adtech platforms and help integrate them with mayor industry players.

As a Project Leader at Garritz Online Media & Hessen Agentur, I researched and created a tool with AI and machine learning functionalities for image analysis by working together with data scientists to configure software tool. I supported in Cancer diagnose and recognition by developing and deploying of medical tool. I coordinated with radiologists from Uniklinik Frankfurt to design a CT scan image analysis tool for lung cancer diagnostic.

I devise and enhance the media and marketing strategies and operation to increase the business and product awareness. I improve the efficiency in digital campaigns, content strategy, media and audience, and predictive marketing techniques by providing consultancy services to different clients. I administer and deliver the sales P&L quarterly reporting as per business guidelines.

Led and acquired clients by defining and executing standards processes. Formulated successful digital strategies for clients, such as Nestlé, Bic, and Colgate Palmolive by cooperating with different team members. Supervised and administered the digital production, delivery, and media efficiency by executing the performance dashboards. Gathered relevant data and established a good practices manual for Web development, Content, and SEO strategies.

Built and retained together with agency network important global/regional accounts, such as Microsoft, Sanofi Aventis, L'Oréal, Nextel, Banco Santander, SONY Entertainment Television, Clorox, BBC Worldwide, Paypal, Renault, and Universal Pictures to take recurring businesses. Exceeded and got tripled operating income from digital streams within the first year. Managed local and regional operations by leading cross-functional teams to ensure seamless functions.

History of Science and Medicine XIX and XX Centuries.