
Karoline Scheiber-Woolley
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Karoline Scheiber-Woolley
- Current 4 years and 10 months, since Aug 2021
Senior Sector Manager
Advantage Austria
- 9 months, Nov 2020 - Jul 2021
Head of Marketing Communication
Thames Skills Accademy
- 1 year and 6 months, May 2019 - Oct 2020
Head of Marketing
City Cruises Ltd.
Summary of responsibilities & achievements • Integrated multichannel marketing planning, management, and optimisation • Strategic influencer partnerships • Agile E-commerce management • Efficiency management of online and social media campaigns • Stakeholder reporting on tends and commercial results of marketing activities
- 3 years and 4 months, Feb 2016 - May 2019
Head of Sales and Marketing – Partnerships
Discover the World Marketing
Summary of responsibilities & achievements • Growth, penetration and retention strategy; planning to optimisation stage • Development and management of strategic partnerships • Management of international and remote teams • Stakeholder reporting on trends, benchmark, and potential analyses
- 7 years and 7 months, Aug 2008 - Feb 2016
Partnership and Marketing Manager
Austrian National Tourist Office
Summary of responsibilities & achievements • Key account management and budget funding • Cross-departmental campaign and budget management • Business development and retention management • Prospecting and planning of strategic products
- 10 years and 1 month, Aug 1998 - Aug 2008
Marktmanagement
Kärnten Werbung GmbH
Summary of responsibilities & achievements • Customer profiling and planning of integrated strategic campaign • Product development based on research of target-group needs and wants • Destination management within MICE segment • New market development based on strategic alliances
Ausbildung von Karoline Scheiber-Woolley
- 1 year and 3 months, Nov 2020 - Jan 2022
Digital Marketing level 6 diploma
CIM Chartered Institute of Marketing, Cambridge Marketing College
- 4 years and 4 months, Sep 2014 - Dec 2018
Professional marketing level 6 diploma
CIM Chartered Institute of Marketing, Cambridge Marketing College
Marketing planning process - B Managing marketing – C Project management in marketing - C Mastering metrics - C Driving innovation – B
Sprachen
German
C2 (Verhandlungssicher / Muttersprachlich)
English
C1 (Fließend)
Italian
B1-B2 (Gute Kenntnisse)
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