Kelly Dycus

Strategic communicator and project manager with 10 years of experience. Skilled in designing and implementing programs and events that address the needs of a wide range of stakeholders. Highlights of Expertise:  Communications Collateral Development  Internal and External Communication  Event Management  Project Management

Paw-Wares is a specialty pet supplies store. I executed all steps necessary to launch a new retail business. • Designed and launched comprehensive marketing campaign: Email, Print Marketing, Networking, Public Events. • Branded store through logo creation, website design, print publications and store design. • Established industry relationships with complementary service providers. • Researched industry, including market viability, competition and customer purchasing decisions.

• Designed campaign to change public’s perception of organization’s medical credibility. • Wrote and designed brochures increasing professionalism of the organization. • Overhauled website layout and content to make it more informative and user-friendly. • Arranged all logistics for organization’s courses, including food and beverage, audio-visual, security, registration and faculty communication.

• Managed the development of a variety of media including print and web content and layout. • Organized all advance logistics for events for 25-4000 guests. • Directed the development of a wide range of projects, including a surgical manual on DVD and medical certification exam.

Second degree in Mass Communication