Kenitra Odom

Basic

Angestellt, Brand & Marketing Manager, Tui Marine

Tampa, United States of America

Skills

Partnership Development
Marketing Strategy Planning & Management (Digital & Traditional)
PR & Media Relations
Project Management
Client Relations
 & Retention
Brand Advocacy
 & Awareness
Loyalty Marketing

 International Events & Trade Show Planning
Emerging Markets Analysis
Corporate Communications
Content Marketing Strategy
Web Analytics
CRM
Search
Display
Email & Affiliate Advertising
KPIs
Budgets
Sales Metrics
Affiliate Marketing Management
Luxury
Social Media Strategy
SaaS
Salesforce

Timeline

Professional experience for Kenitra Odom

  • Current 8 years and 8 months, since Nov 2013

    Brand & Marketing Manager, Tui Marine

    Tui Marine

    Global Marketing and Brand Strategy from Planning to Implementation for domestic and international source markets Coordinate PR activity including press trips, press release creation and distribution, and reporting and building relationships with key trade and consumer journalists Liaise with external partners to identify and drive collaborative marketing opportunities and official partnerships

  • Current

    Brand & Marketing Manager

    Tui Marine

  • 2 years and 11 months, Nov 2010 - Sep 2013

    Operations - Digital Marketing

    ReachLocal

    Project Management & Trainings on New Products and Technology, Processes and Development in the Traditional, Digital & Social Media Marketing Spaces Sales Operations including Forecasting, Reporting, Analytics, Complex technical issues analysis and solutions Business Owner Consultations, advisement and implementation of solutions for brand development, online and offline marketing plans and Saas offerings

  • 5 months, Jul 2010 - Nov 2010

    Travel Sabbatical

    Travel

  • 3 years and 3 months, May 2007 - Jul 2010

    Project Manager

    Liberty Mutual Group

    Insurance Litigation Project Management Client and Vendor Relations Contracts and Negotiations

  • 1 year and 5 months, Jan 2006 - May 2007

    Office & Marketing Manager

    Distinctive Woodworks

    Responsible for marketing activity & management Selection and implementation of technical and network programs (CRM, SaaS, Accounting) Managing business organization and processes Vendor and Client Relations

  • 2004 - 2006

    Project Manager

    Balch & Bingham LLP

    High Profile Case Management for litigation group Project management, contract negotiations and review Building and maintaining client & vendor relations

Educational background for Kenitra Odom

  • 4 years and 10 months, Aug 1998 - May 2003

    Merchandising & Marketing

    University of Southern Mississippi

Languages

  • English

    -

Interests

Golf
Art
Travel
Cooking

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