Kranti Bhushan

Devise strategies to improve shopper loyalty programs and in-store merchandising effectiveness by targeting high value shoppers using POS, Panel, Survey, FSP, Audit data for one of the largest retailers Walmart. Develop category-specific models to estimate total market spend using a combination of Walmart data, demographics and trade area variables.

Worked with world's largest pure-play analytics and decision sciences firm and helped create significant impact in inventory reduction for one of the Automobile giant General Motors using advance analytical tools

Spearheaded huge operations management project for international bank HSBC. Revolved mostly around setting up a metrics based charge out model to improve the internal charging process for services provided by the global operations team.

Provide actionable strategies across new customer acquisitions for US based credit card business of CITI Bank. Develop a model that predicts the outcome of a credit card application, thus providing a framework to optimize the new customer acquisition process

Apply business intelligence across the product lifecycle with specific focus on pricing for one of the largest Consumer Product Group Manufacturer P&G Provide pricing and marketing ROI solutions and Support Client in their Strategic Revenue management

Provide Price and Promotion and Marketing Mix solution to FMCG clients for their NA and European market Broadly involved in data mining, Data manipulation on SAS platform, Data validation. Writing SAS codes as per requirement, creating SAS macros for efficiency

Finance & International Business . 2 year Full time Regular Course.

Statistics, Mathematics, Physics. Major in Statistics with Distinction.