Krystel Morawitz-Chan

- Completed 500+ copywriting and translation projects, consistently delivering high-quality content despite tight turnaround times as short as 24 hours - Conducted research and interviews to tailor content that met clients’ specific needs, resulting in minimal revisions that significantly streamlined their workflow - Advised clients on the effective language choices to enhance their brand images and connect with their target audiences, leading to multiple client retentions and referrals

- Led a core team of 10 to organize the annual Make A Difference Forum attended by over 1,500 participants from across Asia - Headed a cross-functional team to develop the forum’s minisite to boost participant engagement, achieved 450,000 hits over a 2-month period - Synergized various programme budgets to fulfil wide-ranging project needs, including the forum budget of ~HK$10M (~€1,2M) and smaller grants, thereby optimising the use of limited financial resources

- Managed the speaker engagement for 30+ international innovators for each annual Make A Difference forum, ensuring a seamless end-to-end experience for them - Developed sub-brands for individual projects with graphic designers, contributing to shaping a dynamic and relevant primary brand image - Organized programmes with international organizations to introduce social innovation and design thinking to Hong Kong and spearheaded an incubator scheme, nurturing 20+ youth-led projects with seed funding

- Managed participant engagements for the Make A Difference annual forums, coordinating with 30+ regional educational institutions, resulting in a highly streamlined group ticketing process - Led 10+ study trips for 200+ participants, designing itineraries and liaising with local partners to deliver engaging and inspiring learning experiences

Distinction

Dean's List 2009 Outstanding Third-year Student (French)