Kusum BS

Managed digital campaigns for a Global Lighting Industry client using Adobe CMS on diverse schedules. Automated 200-500 asset uploads to DAM, reducing processing time from 60 to 15 minutes with precision. Designed websites using Agile Scrum methodology, and performing QA in PROD, UAT, and test. Executed batch scripts to automate file renaming, reducing time by 75%. Utilized tools like Workfront, Akamai, ServiceNow, and Lionbridge for efficient workflow management and site-text updates using AEM CMS.

Executed content updates and global rollouts across Cloud Industry client websites and digital channels. Skilled in generating monthly reports for sites and assets through Bulk editor.Acquired a solid grasp of AEM modules like Web Content Management (WCM) and Digital Asset Management (DAM). Utilized Language Copy and Live Copy functionalities for Multi-site Management (MSM). Professionally experienced in coordinating international operations, collaborating closely with clients from Europe, APAC, and the US.

Effectively led global FinTech campaigns, showcasing exceptional leadership and achieving a 97% first-time accuracy rate through collaborative teamwork. Managed Vanity URL redirection with Akamai and edited media assets using Brightcove. Collaborated with marketing and design teams to develop site content, layout, and style. Responsible for initial AEM implementation and continuous website updates, ensuring successful content publishing on live environments.