Kyrylo Horban

Looking for previously unsolvable challenges. Dedicated to drive core metrics

Bis 2023, Senior UX Product Designer / CRO Manager, VRAI - Fine jewelry by Diamond Foundry

Graz, Austria

About me

15 years of user experience, developing e-commerce and B2B SaaS UX strategies, boosting conversion rate ~22% and core product metrics by ~18% in high volume traffic. Unifying product development, SEO, marketing via iterative quantitative and qualitative research, and over 680 A/B tests with 40-55% win rate.

Skills

Design Thinking
Qualitative Analyse
User-Centered-Design
Customer Insight
Customer Experience Management
Wahrscheinlichkeitstheorie
Empathie
Webtechnologien
Fachrichtung
Immobilien
Mathematik
Augmented reality
Durchfluss
Versicherung
Produkt
Medien
Architektur
Kundenbindung
Analytik
Grafik
Modell
CAD
iOS
Competitive Intelligence
Marktsegmentierung
Tableau Software
Wordpress
IT-Affinität
Magento
Grafikdesign
Teamfähigkeit
Maschinelles Sehen
Virtual Reality
Responsive Webdesign
Fotografie
Produktion
User Interface
Agile Entwicklung
Umfragen
Wireframe
Kritisches Denken
Kampagnenmanagement
Google Cloud
Fahrzeug
Big Data
Mentor Graphics
COM/DCOM
HubSpot
User Experience
Copywriting
Farbstoff
Python pandas
Visualisierung
Marketingstrategie
Statistik
Landwirtschaft
Geschäft
Illustration
Kommunikation
Python
Benchmarking
Projektmanagement
Root Cause Analysis
Schönheit
BigQuery
Kundenservice
Business Development
Performance Monitoring
Drupal
ECM
Investition
Adobe Creative Cloud
Mock-up
Trello
Testing
Produktgestaltung
Qualitative Forschung
Financial Modeling
Forschung
Aufmerksamkeit
Robotik
Compliance
Rapid Prototyping
Arbeitswissenschaft
Asset Management
Technische Spezifikation
modellieren
Leistung
Blockchain
Strategische Planung
Internet of Things
Wettbewerbsanalyse
Bankwesen
Führung
Anforderung
Logo
Analyse
Flexibilität
Personalmanagement
Shopify
Genauigkeit
Forecast
Innovationsmanagement
Beratung
Jira
Produktentwicklung
Präsentation
Grafik-Design
Usability Studien
Mitarbeiterzufriedenheit
elasticsearch
Recherche
Kommunikationsstrategie
Bootstrapping
Microsoft Excel
Problemlösung
Lichtpausen
Vertrieb
Social Media
Engagement
Customer-Relationship-Management
Scrum
Strategie
MS Teams
Datenvisualisierung
Personen
Cross-Browser
Marketing
Data Quality
Branding
User stories
Statistische Analysen
Künstliche Intelligenz
Webdesign
Strategisches Management
Adobe Creative Suite
Adobe Photoshop
CSS
Interaction Design
Datenanalyse
Marke
Vorstellungsgespräch
Trendanalyse
Informatik
Teamleitung
JavaScript
E-Mail Marketing
Balsamiq
Exploratory Data Analysis
Interaction Designer
Looker
Squarespace
SurveyMonkey
Zeplin
Cryptocurrency
Quantitative Data
experiments
Experimentation
Visual Designer
Bayesian
Mapping
Product Designer
Product Engineer
Randomized
stakeholders
Streamlining
Touchpoint
User Scenarios
Workflows
Adobe Illustrator
Informationsarchitektur
Marktplätze
Metriken
Finanzen
IT-Anforderungsmanagement
Material
B2B
Druckindustrie
Personalführung
Content-Strategie
Maschinelles Lernen
Fotobearbeitung
Content
Stakeholdermanagement
Storytelling
Innovation
Looker Studio
Business Analytics
InVision
Quantitative Methoden
Schmuck
jQuery
Visuelle Kommunikation
Art Direction
Digital
Stratege
Probenahme
HTML
Test
.NET Framework
Schwerpunkt
User Experience Design
Nachhaltigkeit
Chatbot
Kreativität
Handel
Präsentationsfähigkeit
Digitalstrategie
Asana (Software)
SEO
FOCUS
Internet Marketing
COM
Social Media Marketing
Adobe
Konzepterstellung
Elektronik
Organisationstalent
Bildbearbeitung
SQL
Microsoft Power BI
SWOT-Analyse
Frontend
CMS
HCI
ChatGPT
Kunde
Marktforschung
Product Design
Conversion rate optimization
UX Research
Design
Analytics
Market Research
User experience design
User research
Prototyping
Sketch
Figma
Axure
Usability Testing
Web Design
User Interface & Visual
Wireframing & Prototyping
User Research
Personas
User Journey Mapping
Information Architecture
UX Leadership
IA
Mockups
Digital strategy
Competitive Analysis
Strategy & Concepts
UI Design
Softwareentwicklung
A/B Testing
E-Commerce
Consulting
Retail
SaaS
Conversion
Lead Generation
English Language
Cloud Computing
User Centric Design
Software
hypothesis
funnel
Product
Machine Learning
Usability
figma
Google Search Console
Google Ads
Facebook Marketing
Data Science
Data Analysis
Google Analytics
Google Tag Manager
Data Analytics
Data-driven marketing
Marketing Data Analysis
Cross-functional collaboration

Timeline

Professional experience for Kyrylo Horban

  • 1 year and 6 months, May 2022 - Oct 2023

    Senior UX Product Designer / CRO Manager

    VRAI - Fine jewelry by Diamond Foundry

    Converting 100+ user findings into improved UX flows, increasing conversion 18% and order value 22% Utilizing machine learning in customer journey optimization, boosting landing pages performance over 1.5x through tailored page optimization. Designing wireframes based on UX research one-of-a-kind purchase flows, directing development of industry-first UI solutions Devising and implementing cost-effective CRO strategies, enhancing customer experience while optimizing resource efficiencies over 20%

  • 8 years and 8 months, Oct 2013 - May 2022

    UX Designer Conversion Rate Optimization focus

    Netpeak

    Optimizing UX and conversion rate for over 80 e-commerce stores and 10 SaaS, increasing conversion rates 15-25% and boosting CX metrics over 20% for ecommerce sites. Conducting advanced analytics with EDA and utilized predictive models for personalized user experience. Executing over 680 A/B experiments with a win rate 40-55%. Streamlining deep quantitative and qualitative research through surveys and remote moderated usability studies, enabling continuous agile product improvement.

  • 2 years and 1 month, Oct 2011 - Oct 2013

    Usability Specialist

    Devellar

    Production and development of software for education. Led user research, identifying target users, synthesized test results and presented to stakeholders to aid feature improvements. Performed competitive analysis and usability evaluation for current and new products.

Languages

  • English

    Intermediate

Interests

Machine Learning
Data Analytics
Data Science

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