
Lara Bensaada
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Lara Bensaada
- Bis heute 5 Jahre und 7 Monate, seit Nov. 2019REACH NOW
Project Manager digital Communication & Events
- Basic (agile) project management, including financial/resource/risk management, scheduling, reporting, communication with key stakeholders - Social Media: content creation & distribution (incl. reporting) • creation and implementation of posting plans • community management - PR: creation and dispatch of press releases, creation of Q&As for press inquiries, creation of briefs and presentations - Corporate Communication: preparation of overall communication (incl. timings) for company - Events: see below
- Plan, organize and execute B2B events, speaking slots and internal events (e.g. MeetUps) - Take care of booth construction, production of merchandise and coordination with event organizers and partners - On-site implementation and event follow-up - Support with marketing, social media and PR measures around the event - Set up and control event budgets - Creation of event concepts
- Strategic client consultancy - Creation of (digital) communication concept - Planning and implementation of promotion activities at festivals and events - Support with creating promotion apps - Creation and monitoring project plans - Budget creation and control - Database analysis and reporting - Clients: JTI
- Strategic customer development - Presentation and moderation of customer meetings - Creation of (digital) communication concepts - Management of (digital) projects and projects-teams - Social Media Management - Creation and management of project plans including ressource- and team-planning - Project calculation and offer preparation - Personnel management - Management of service providers - Clients: BASF, YouTube/Google, Wirtschaftsförderung Brandenburg
- 1 Jahr, Jan. 2017 - Dez. 2017
Junior Consultant Brand Marketing
K-MB Agentur für Markenkommunikation GmbH
- Creation of integrated communication & cooperation concepts & storytellings - Interdisciplinary project management, incl. coordination & interface management - Client consultancy in the area of cooperation marketing, focus: strategy & conception - Managing partner search & acquisition, incl. contract negotiations - Account management incl. budget responsibility & offer preparation - Evaluation & project documentation - Video production - Clients: Mercedes-AMG, smart, Mercedes-Benz
- 1 Jahr, Jan. 2016 - Dez. 2016
Trainee Brand Marketing Automotive
K-MB Agentur für Markenkommunikation GmbH
- Research, project lead of own small projects - support senior consultant in the creation and implementation of communication measures (video productions, photo shootings, social media campaigns) - prepare cost estimates - budget monitoring - consulting of clients - Clients: Mercedes-AMG, smart, Mercedes-Benz
- 4 Monate, Sep. 2015 - Dez. 2015
PR Assistant (Werkstudentin)
K-MB Agentur für Markenkommunikation GmbH
- Organize press events - Blogger, opinion leader and journalist endorsement - Client consultancy - Create press kits and press releases
- 8 Monate, Feb. 2015 - Sep. 2015
PR Assistant
K-MB Agentur für Markenkommunikation GmbH
- Organize press events - Blogger, opinion leader and journalist endorsement - Client consultancy - Create press kits and press releases
Ausbildung von Lara Bensaada
- Bis heute 5 Jahre und 5 Monate, seit Jan. 2020
Projekt- und Prozessmanagement (Fernstudium)
FH Burgenland
- 6 Monate, Sep. 2014 - Feb. 2015
Internationales Tourismusmanagement
Universidad de Valencia
International Marketing, Business Comunication, International Business Management, Change and Innovation Management, Economy of the EU and international Institutions
- 4 Jahre und 1 Monat, Feb. 2012 - Feb. 2016
Internationales Tourismusmanagement
Stenden University Leeuwarden
Marketing, Product Development, Personal Management, Resource Development, Destination Marketing, Tourism Industry Operations
Sprachen
Deutsch
Muttersprache
Englisch
Fließend
Französisch
Gut
Spanisch
Gut
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