Laura Gil

Angestellt, Strategic Alliances and Business Development Director, Swyft

Abschluss: Executive Management Program in Digital Business, The Valley Digital Business School

Zurich, Schweiz


Professional experience for Laura Gil

  • Current , since May 2019

    Strategic Alliances and Business Development Director


    Engage with strategic partners to create, manage and grow a profitable automated retail sales channels and Customer Engagement Solutions. Swyft group is Retail as a Service:  Started in 2005 developing and managing automated retail sales channels  Managing more than 1.300 units globally  Target Group: Retail, Airports, Train Stations, Hotels, Pharmacies, F&B companies, Hotels, etc  International: Operating in US, Canada, Europe, Japan and Australia  Strong Brands Portfolio

  • Current , since Jan 2016

    Think Tank Co-founder | Global Retail, Digital and Trade Marketing Director


    Collective Innovation Lab - The Future of Retail: Digital Transformation, CRM, Retail & Trade Marketing Clients: Esenza by SHA, Microsigns, Piramid Analitics. - UAV / Drones – Xtelax

  • 8 months, May 2015 - Dec 2015

    Trade Marketing Director

    Orange Communications SA

    Lead & validate BTL strategy: Image, Communication, and Advertising and Promotional activity. Lead the implementation of new Smart-Stores in Spain and deliver new generation of Orange image in 340 shops.

  • 4 years and 5 months, Jan 2011 - May 2015

    Head of Macro Space Planning & commercial development worldwide

    World Duty Free Group

    Manage, define and coordinate the commercial offer of stores worldwide, leading multi-functional teams within 5 departments to reach company goals: Key achievements: • Achieve the redistribution of 95% of the total commercial offer and store concepts in the last 4 years, over 100,000 sqm, what impacted positevely in the last years revenue increase. As an example: the revenue in Q3 2014 has been +19.3% (+16.2% at constant exchange rate)

  • 3 years and 10 months, Mar 2007 - Dec 2010

    Senior manager, General space planning & store development

    World Duty Free Group

    Develop and manage Retail areas, based on performance analysis, ROI, market trends, country profiles and the commercial strategy of every airport. Key achievements: • Advising the space redistribution between the categories, determining store layouts, tailored for every each airport, passenger profile and commercial space. • Taking part with Technical dep. in the concept and design of venues, furniture and creation of new commercial concepts, looking for attractive and competitive stores

  • 7 years and 1 month, Mar 2000 - Mar 2007

    Global Brand Manager worldwide


    Develops strategy for retail architecture: • Redefinition of corporative & brand image in national and international airports, delivering high performance in retail design, looking for operational excellence, and building partnerships with brands in project, design and execution in: - Perfume & Cosmetics: Chanel, E. Lauder Group, L’oreal Group, Procter & Gamble, Shiseido… - Luxury: Hermès, Bally, Bvlgari, Burberry, Cartier, Gucci, Loewe, Montblanc, Salvatore Ferragamo, Etro, Hugo Boss, Swatch group…

  • 3 years and 2 months, Oct 1997 - Nov 2000

    Architectural desing & Project Manager

    Bamboo Interior Design ltd

    Lead, coordinate and be in charge of the building up of some challenging projects in Food and Beverage, Travel Retail and local market developments, for customers such as: AENA, SSP, Vessel all Supplies, Canresa... (Reporting to the CEO and General Manager)

  • 1 year and 9 months, Jul 1995 - Mar 1997

    Architectural, Engineering & Design

    Other Experience


Educational background for Laura Gil

  • 3 months, Sep 2017 - Nov 2017


  • 3 months, Jul 2017 - Sep 2017

    CRM, Salesforce

    Cloud Coachers

  • 3 months, Jan 2017 - Mar 2017


    ADTS Academy

    Theoretical and Practical knowledge about Drones, in an Approved Training Organization (ATO) by EASA

  • 3 months, Mar 2016 - May 2016



    Scrum is part of the Agile movement. Agile is a response to the failure of the dominant software development project management paradigms (including waterfall) and borrows many principles from lean manufacturing

  • 2 months, Feb 2016 - Mar 2016


    Open SAP

  • 5 months, Feb 2016 - Jun 2016

    Digital Business

    The Valley Digital Business School

    Leading Digital Business Transformation: Leveraging digital innovations to transform the world

  • 3 months, Jan 2016 - Mar 2016

    Digital Marketing

    Interactive Advertising Bureau IAB

    Marketing, SEM, SEO, Data Analytics, Social Media Impact...

  • 2 months, Jan 2016 - Feb 2016

    Smart Cities

    The Open University

  • 7 months, Dec 2006 - Jun 2007

    Management, Strategy, Business Inteligence, Human Resources, Economy...

    ESADE Business School

    I obtained a global and strategic vision of general management and became familiar with the key functions within organizations and how they interrelate. I further developed my own executive skills to efficiently manage teams, exercise good leadership and make win/win decisions

  • 4 months, Feb 2004 - May 2004

    Markerting & Sales

    ISEE - Madrid

    Marketing focused on managing sales

  • 2 years and 11 months, Sep 1992 - Jul 1995

    Architectural & Industrial design

    ID Design

    Design, prototyping, development, management, compliance... Diploma of Higher Education


  • Spanish

    First language

  • English


  • German


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