Laura Zeidler

Basic

Angestellt, Director User Experience, Market Logic Software AG

Abschluss: M.Sc., Technische Universität Berlin

Rostock, Germany

About me

UX and Product Management don't need to be two! I am passionate about good UX, product value and care about the people I work work with. I see myself as a mentor and product person. My background in psychology and HCI helps me understanding the importance of design driven product development. In the past, I built up a UX team in a start-up on its way to growth state company, lead numerous UX projects and drove the company’s UX strategy which shaped the user experience of a software thousands of users are using daily. As team lead of Product Designers, UX Architects, DesignOp and Visual Designer integrated in a large product org I see myself located at the intersection of product management and design. I love to write and translate product requirements into a design solution. Using world-class design standards and validating ideas with actual users makes this job most fulfilling.

Skills

UX Research
Teamleitung
User Centred Design
Design Thinking
User Experience
Software Ergonomics
Teamentwicklung
Prototyping
Agile Project Management
Scrum
Qualitative and Quantitative Research
Human Factors
Automotive infotainment
Requirements Engineering
Kommunikation
Teamwork
B2B

Timeline

Professional experience for Laura Zeidler

Educational background for Laura Zeidler

  • 2 years and 6 months, Oct 2012 - Mar 2015

    Human Factors

    Technische Universität Berlin

  • 3 years, Oct 2009 - Sep 2012

    Wirtschaftspsychologie

    Leuphana Universität Lüneburg

Languages

  • German

    First language

  • English

    Fluent

  • French

    Fluent

  • Spanish

    Basic

Wants

Networking
Perspectives

Interests

Internet of Things
Design Thinking
Automotives
e-Mobility
Medizintechnik
Sports

Browse over 20 million XING members