Lorenz Casper

As Account Manager in the automotive area I am partnering with my customers, industry and NI experts in order to develop successful test solutions for e.g. ADAS/Autonomous Driving and Electric Vehicle Components. While I also add my knowhow, from my 15 years’ experience in the industry, I see my main role in connecting the right people, hosting the conversation and moderation it properly so that success in the project is guaranteed.

Thanks to my seniority in technical marketing position I could test new innovative methods like anti-conferences, lean coffees amongst others to bring together outstanding people working with our products.

In my role as Regional Product Engineer I was collaborating with a great user community, helping to build up the first public NI Community groups here in the central European region.

During my time as Regional Product Engineer I was focused intensively on bringing together resources from different fields of expertise (Sales, R&D, Business Development, Domain Experts) to jointly work on engineering grand challenges in the automotive environment such as ADAS/AD and EV Test.

As Application Engineer, I was supporting our customers on the phone and as trainings instructor on the wide range of NI products.