Lukas Löwen

Execution and optimization of digital marketing strategies and online advertising campaigns while taking ownership of performance monitoring and KPI analysis. Contributed to the implementation of an automated order processing solution, enhancing operational efficiency and scalability. Collaborated across business functions to optimize digital processes and support commercial growth initiatives. Gained extensive hands-on experience in performance marketing, e-commerce operations, analytics, and process impro

Founded and managed an independent digital content project focused on electronic music, artist discovery, and audience engagement. Developed and maintained a consistent visual brand identity while creating music-focused content and curated artist features aimed at increasing exposure for emerging talent. Built and grew an organic community that reached more than 700,000 people cumulatively. Managed content strategy, branding, audience development, and platform operations over multiple years. The project wa