Maja Arpi

- Project manage 10+ projects in fast-paced environment - Manage process optimization, implementation of planning and reporting in department of 15 people resulting in better collaboration - Implemented asset requesting tool which resulted in 10% + assets delivered/year - Manage development of 360-degree communication assets with e.g. Marketing, Retail, CRM and Digital departments - Member of project validation committee with CEO, CFO and regional directors - Management and training of direct reports

- Implemented social media strategy and digital content creation for 5 brands - Managed the CMS on wordpress based website - Pitched about the importance of digital at the board meeting which resulted in 2 new hires in order to strengthen the digital field of the company - Board member in Swedish, Danish and Norwegian entity

- Delivered the 2nd version of the E-commerce platforms from end-to-end - Managed front and backend of B2C online store trough CMS-tool and learnt basic html editing - Achieved E-commerce growth of 80% in one year by training the customer service team, optimizing SEO, SEM and consumer journey on the website - Developed sales with 8 partners, own clients and trade fairs/season - Partnership development and contract negotiation for Japan, Australia, Canada, Italy - Responsible for a budget of +500k Euros

-Launched and managed online store -Developed int. sales with wholesale clients and partners -Sold 4 collections/year to clients and prospects -Planned and organized trade fairs -Managed PR for 5 months -Achievements: Export sales growth of 85% in one year and E-commerce growth of 80% in one year

-Liaised with press on international level -Built up the international press contact list for Sweden, Norway, Germany, UK, Holland, Belgium and Spain -Roll-out of first online store, newsletters, pack shots and product descriptions -Assisted the sales team during the sales season

Successfully developed, optimized, updated, proofread and tested offline and online training tools in 4 languages to ensure perfection before digital go live. Content was e.g. cross-selling, up-selling and customer service

Part-time Master Courses: Design Thinking/Service Design Thinking, Digital Technologies, Business Transformation, Change Management, Project Management, Innovation

International Marketing, Consumer Psychology, Non-Profit marketing,

Colur Theory, Design and Consumption, Design Management, CSR in Fashionindustry, Textile Theory

Marketing