Manfred Rott

missions: Music Product Manager, Conception of services, Orange Content Line of Business, Chatillon Livebox, strategic positioning and anticipation of trends, Orange Strategic Marketing - Home Networking, Chatillon web 2.0. aggregator, destined at Orange business end users positioning and definition of service, Orange Strategic Marketing, Issy les Moulineaux

European leader in mobile media, acquired by Buongiorno in 2005. responsible for acquisition and traffic (business model: revenue sharing according to sms/pageviews) for the mobile communities in Germany, reported to the Vice President Marketing Specific Accomplishments: - traffic and revenues multiplied by 6 since january 2003, the leading sms chat service in Germany (summer 2005), among the top 3 services at both mobile phone partners (o2 and E-Plus) - repositioning of the whole service at

reported to the Director Postpay Customers Specific Accomplishments: - initiation, execution and launch of a new price plan for students, gaining the dominant position in this important market segment in Austria - launch of several sms services (tube sms with radio stations, sms chat, group sms, - leading the conceptional project of location based services - leading the marketing stream in the gprs and umts project - negotiations of partnerships with ICQ (AOL) and MSN (launch of msn sms) - managed heavily

Journalist in the International affairs department, responsible for Central European countries

reported to the Head of Marketing and Communications of Alcatel Austria · Assisting to build up a company-internal marketing network in a matrix organization to streamline the efforts of the diverse business divisions on the Austrian market · Creation of a service catalogue from a marketing perspective with the first-time defintion of the service and it’s corresponding prices, for small and medium companies

marketing research resulting in the choice of the music format. (in cooperation with University of Innsbruck's Institute for Marketing and Radio Zirog, a local Austrian radio station acquired by GWR radio group (London).

http://www.filmprograms.ucla.edu/

The one year Academy Program at FAMU; specialisation: film directing (instructor: Ivo Trajkov) http://www.famu.cz/eng/about-the-school/history/shortly-about-famu/

specialisation in marketing and international business; Stanford University, Palo Alto (USA, 1995) government scholarship for short term international academic research (master thesis): Subject : “Global development of New Media and its impact on advertising" http://www.uibk.ac.at/universitaet/