Manish Kumar

• Responsible for Establishing Havells in European Market from Scratch. • Developing UK Havells Business • Establishing the channels for B2B & B2C in 23 European Countries. • Managing digital marketing for Europe . • Responsible for P&L and stakeholder management.

• Spearheading entire facet of Sales / Marketing & Business Development for Pan Europe for business revenue of 7 Million Euro • Responsible for team management of six people and stakeholder management of JV partner in USA TE • Responsible for managing P&L and maintaining Gross profits for European operation and sales • Managing B2B sales channels (OEMs /EPCs, Channel Partners and System Integrators)

• Responsible for generation new business from scratch in Middle East, Africa,South East Asia • Strategically appointed Channel partner in Srilanka, Oman, Yamen, South Africa, Egypt in First year of Bajaj Export Operations • Responsible for B2B and B2C sales channels for various products (Channel partner/International EPCs/Indian EPCs, Modern Retail, OEMs ) • Worked with various approval authorities like SASO, ADWEA, DEWA,FEWA,DCRP,PDO etc in Middle east . Responsible for P&L for region

Highlights • Implementing strategies/ Policies and reaching out to Utilities and Industries in Latin America, SAS regions and Middle East • KAM for approval in Electrical utilities in Qatar (Kaharama), Oman (DCRP),Saudi Arabia (SEC) and UAE(ADWEA,DEWA,FEWA & SEWA) • Important milestone in ABB by Penetrating in UK market for our Ring Main Unit by initiation of Prequalification in ENA (UK Electrical Utility) • Formulated Strategies to launch a new product (RMU-SafeLink CB ) into Global Market

• Generating New Business leads and Brand promotion in Sri Lanka, Turkey, Nepal and Bhutan (OEM, Distributor) • Implementing strategies / policies and reaching out to the unexplored market segments / customer groups for business expansion in SAARC. • Organizing promotional campaigns / technical presentations and providing technical support to system houses for products like AC Drives, Sensors, PLCs, focusing on brand establishment and the market penetration.

Master in International Business with Majors in Marketing and Finance

Electrical