Margaux Piechaud-Zukervar

• Marketing & Communications strategy for Global Construction & Infrastructure (Africa and Middle East region) • Design market introduction plans for new products and services • Creation of marketing and communications tools • Event management with organization of the Product Support Floor at Bauma Munich • Management of Cat Magazine in EAME • Organizer of a marketing contest amongst EAME dealers • Coordinator of the Sales & Marketing Dealer Advisory Group for EAME

• Coordination of the editorial contents • Monitoring editorial & marketing budgets (production costs, promotion campaign) • Definition of the distribution strategy for Switzerland and France (selective distribution & paying distribution) • Development of the digital presence of the brand • Managing the operational & organizational presence on high-end equestrian events • Managing production of special editions • Sales of advertising spaces in specials editions