Maria Dedusheva

1. Monitor and analyse J7 brand performance in market (RMS, sales, price on shelf, VSOP, VPO, distribution) 2. Develop and manage the marketing pipeline with cross functional teams to ensure packaging, product and customer demands are launched on time 3. Develop and execute on-going marketing calendar activities to achieve defined business goals. 4. Lead J7 A&M budget via monthly status and contribute to Juice A&M report preparation.

1. Marketing team support in long-term activities and ad-hoc requests. 2. Provide marketing team with up-to-date analytics of PepsiCo WPM brands and its key competitors. 3. Conduct a proper A&M budget management for WPM brands. 4. Administrative support: lead documents flow, payments and reporting. 5. Packaging development and improvement (design, claims, technical text on package) 6. KV development for digital, in-store and PR activities.

• Media plan creation for a Russian pharmaceutical company Evalar; • Invoicing; • Document management; • Billing creation; • Analysis of competitors' advertisement in the press, TV and Internet; • Work in such programs as Media Manager, i-Creative.