Maria Degmair

Certification as LSS Black Belt incl. PM-PMI / SCRUM

• In charge of the marketing strategy, product launches & Go-to-Market • Concept, development & implementation of the marketing plan • Monitoring & analysis of current & future trends within the automotive & robotics market, development of new strategies • Concept, design & implementation of all offline & online marketing materials • Development of the website & social-media-channels • Brand management, developing & monitoring of CI / CD • Press & PR • SEM, tracking of KPIs • Events and exhibitions

Professional development programme: • agile, digital & lean leadership with best practice cases incl. principles & tasks of a leader, etc. • strategic marketing management incl. business analysis, consumer behaviour, market research methods & prognosis, controlling etc. • business analysis & calculations of operational costs, insolvency law, corporate mergers, business law, etc. • personal business development incl. communication & negotiation

Brand Management: • Responsible for the bank‘s CI & brand manual • Creation & updates of all offline & online marketing material (brochures, flyers, newsletter, videos, etc.) in cooperation with agency • working with agencies & project coordination Social Media: • In charge of the bank's social media channels: content creation, content plan and regular postings across the channels PR: • Advertorials & editorials • Responsible for the website's PR page • Press releases with external agency

• Designing and updating of all B2B marketing material • Formulating and planning e-shots • Content writing and press releases • Website maintanance • Organising and planning sales campaigns for new product launches • Planning and establishing company presence at exhibitions • Customer liaison (overseas and in the U.K.) including follow up • Proof reading of correspondence and literature • Assisting the Managing Director: diary management, internal and external communication, budget, appointments

• Working in a busy call centre taking in-bound customer calls & dealing with bookings & enquiries regarding driving licence tests • Directing complaints through the appropriate channels including escalation procedures to set targets & deadlines

Certification as LSS Black Belt incl. PM-PMI / SCRUM

Certification as LSS Black Belt incl. PM-PMI / SCRUM

Certification as LSS Black Belt incl. PM-PMI / SCRUM

Internatioanl Business, Economics, International Accounting and Finance, International Politics, Tourism Business Environment, e-Marketing, Operations Management, Destinantion Marketing, Strategic Tourism Management