Prof. Maria Viola

• Lead the startup and development of Employer Brand area at Mercado Libre. • Create annual plan with specifics activations that support 10% the hiring plan- • Coordinate a team of 40 Talent Acquisition Specialist to ensure Employer Brand execution. • Increase of 130k followers and 500k traffic in LinkedIn careers for Mercado Libre and Mercado Livre in less than 2 years

Employer Branding: • Manage social media for Southern Cone Facebook, Twitter, Instagram, LinkedIn and YouTube • Place Unilever in the top 3 of Universum Attractiveness Ranking for 2 years inroad in Argentina. • Propose and lead a new Social Media after a benchmark with the main employers in Argentina Learning: • Marketing and Leadership Global CV implementation in Southern Cone for more than 2.000 employees

• Lead the startup of the area in Buenos Aires • Coordinate talent reviews, performance management cycle, coaching programs, and corporate training programs. • Talent acquisition: Own the recruitment process for the executive roles in the LatAm HQ and build best practices, processes and recruitment strategy across the region. Focal point of contact for local Recruiters and recruiting metrics consolidation cross LatAm.

• Define sourcing strategy for different profiles and seek out qualified candidates. • Conduct interviews (in person, phone, Skype) with candidates to assess candidates' skills, experience and fit for the organization. • Compiles status reports, at the direction of Recruitment Manager, detailing recruitment activities and progress towards meeting assigned goals. • Created positive relationships with departments, hiring managers and existing employees to effectively develop recruiting strategies