Marina Melnyk

- SITE MANAGEMENT - Managing 2 web site platforms for Citroёn & DS Automobiles (PHP, WordPress, etc.) - New apps and functionalities deployment - Ensuring the publishing of new content proposed by the dedicated Brand Content team - Development and adaptation of Configurator - Bugs solving process (JIRA) - Creation and development of local landings - SOCIAL MEDIA MANAGEMENT - CRM MANAGEMENT (CRM: Microsoft Dynamics) - MEDIA CAMPAIGNS

WEB SITE MANAGEMENT: • Managing 3 website platforms for Spoticar, Alfa Romeo Certified, and DS Certified (Drupal). • Bug resolution process. • Creation and development of landing pages. • Manage and control SEA (Search Engine Advertising) activities. • Manage and control SEO (Search Engine Optimization) activities and updates from HQ. MEDIA + CREATIVE CAMPAIGNS MANAGEMENT: SOCIAL MEDIA MANAGEMENT: DIGITAL PROJECTS: • Financing online • Deployed Booking online project

Define media strategy and tactics in line with budget, sales and comm. objectives Managing multiple advertising campaigns simultaneously BTL activities: Open-door days, Dealers conferences, Marketing Webinars MAIN ACHIEVEMENTS: - For the first time Citroёn has entered in TOP-10 brands in the total Ukrainian car market (report July 2019 by Autoconsulting) - Launched new premium car brand on Ukrainian car market – DS Automobiles - Organized 3 events in just 1 month to celebrate Centenary of Citroёn brand