Maurice Straetmans

Responsible for the marketing strategy & prod. man. of endoscopic and mechanical woundclosure instruments. Key responsibilities: develop and implement yearly businessplan, budget & target responsible. Launch of new products and product lifecycle management of entire product portfolio (supply & demand, pricing, regulatory and complaint handling). Conduct analyses of market and product trends, int. and ext. professional education, SFE, build & maintain (international) networks (KOL's), congresses & events.

Responsible for territory management of all core business products of Ethicon Endo-Surgery. Develop & execute Territory Sales Plan. Acquisition of new customers and build/maintain existing relationships with relevant stakeholders. Conduct territory analyses and forecasting. Projectmanagement, customer communication and service existing accounts: training and inservice of products, resolve customer complaints and provide customer service/consultancy. Maintain professional and technical knowledge, congresses

Responsible for territory management of harmonic & bariatric products. Develop & execute Territory Sales Plan. Acquisition of new customers and build/maintain existing relationships with relevant stakeholders. Conduct territory analyses and forecasting. Projectmanagement, customer communication and service existing accounts: training and inservice of products, resolve customer complaints and provide customer service/consultancy. Maintain professional and technical knowledge, congresses.

Responsible for territory management of harmonic products (ultrasonic dissection device). Develop & execute Territory Sales Plan. Acquisition of new customers and build/maintain existing relationships with relevant stakeholders. Conduct territory analyses and forecasting. Projectmanagement, customer communication and service existing accounts: training and inservice of products, resolve customer complaints and provide customer service/consultancy. Maintain professional and technical knowledge, congresses

Project. Responsible for acquisition of new customers for several consultancy services in medical marketing. Conduct market research on the development of medical marketing in healthcare institutions, pharmaceutical & medical devices industries and healthcare insurance companies.

Health Economics