Melina Bruns

Working closely together with the Managing Director for Central Europe and the team based in Hamburg to support the companies growth in Europe.

- provided business development consultancy - acquired and organised vaccine events with local partners - built trackable processes to ensure success of vaccine events - been responsible for marketing tasks such as flyer design for print media

responsible for the growth & profitability of Hamburg: - managing +18 coaches - responsible for the workout schedule in Hamburg (+65 weekly classes) - responsible for the quality of workouts/ workout experience for customers - scouting, opening and managing indoor and outdoor locations (+11 locations) - organising local community events for customers so-called HIIT & HANGS - responsible for all kind of operational tasks to run the city smoothly

responsible for the reopening of Beat81 in Cologne after the lockdown for 8 weeks to support the Head Coach in Cologne: - achieved a growth of 36% percent in the second week and operated profitable - prepared the opening of 3 new locations - been responsible for the workout schedule for six locations (+60 weekly classes) -been responsible for aggregator management (USC, classpass) -organised a HIIT & HANG Event for customer - responsible for Cologne Coach HR - all operational tasks to run the city smoothly

- built and implemented a scaleable, trackable recruiting process from scratch in Pipedrive - sourced +400 leads (instagram, LinkedIn, Facebook, Google) - been responsible for expansion recruiting (hired +20 fitness trainer for Vienna & Cologne & Stockholm) - hired +30 coaches for Berlin, Cologne, and Hamburg via outreach and referral program - been responsible for inbound leads from Cologne, Vienna, Amsterdam, Hamburg, Stockholm and Berlin - did cold-calls to acquire new coaches to scale fast

- been responsible for the schedule in Berlin (planning classes, finding covers, coordination of coaches) - been the emergency contact for Berlin coaches to solve all kind of problems - helped as a support in coach recruiting (holding job Interviews with potential coaches) - supported the operations teams (e. g. prepared all workout bikes for the winter)

- Bearbeitung von Sponsoringanfragen - Akquise von Sponsoringpartnern wie ZEIT oder TEDx - Planung, Koordination und Ausführung von Events - Ermöglichen von über 40 000 Tastings

- Vertrieb im LEH - Kaltakquise im Außendienst/Telefon von 88 Kunden - Auslösung von über 250 Bestellungen - Betreuung wichtiger Key-Accounts im LEH (Alnatura, Denn’s Biomarkt, Edeka)

Aktivitäten und Verbände: ehrenamtliche Flüchtlingshilfe: Betreuung einer Familie im Alltag, Deutschunterricht für die gesamte Familie Schwerpunkt: Marketing und Konsumentenverhalten Bachelor thesis: Is calorie labelling affecting a consumers' purchase behaviour?