Melissa Kramer

• Blog and social media content generation for the United Kingdom, Australia, Singapore and Hong Kong • Localisation of website and app copy for thirteen English speaking locales • Liaising with PR agencies and proofreading press releases for the above locales • Website and app testing for thirteen English speaking locales • Competitor analysis testing https://www.kayak.co.uk/

Working with entrepreneurs to solve social problems in a financially sustainable way, via accelerator platforms across the Balkan region, specifically Albania, Kosovo, Serbia, Bosnia and Macedonia. http://yunussb.al/

Mentoring individual startup teams through early-stage evolution in a hyper-accelerator environment for Google Launchpadx. http://googleproducts-nl.blogspot.nl/ http://goo.gl/WR1k9I

• Copywriting, blogging and social media • International blogger engagement • Community outreach • Campaign management and program development • Digital content sourcing • Liaising with media • Events management

• Copywriting, fashion blogging and social media • Events management • Community and blogger engagement • Campaign management • Digital content creation • Photography • User research

• Management of high level client accounts • Copywriting for company websites and advertising • Management of local and offshore production of optical and digital media

• Small business advocacy • Planning and supporting satellite events to the main festival program • Small business events mentoring and engagement Member of the advisory board for Melbourne Spring Fashion Week. I was nominated to the board to represent small fashion businesses and independent designers. The role of the board was to provide assistance and direction in decision making for this premier annual event.

• Developing and executing original market concept and events programme in collaboration with the City of Melbourne • Marketing, media, advertising • Media appearances and interviews (radio, TV and online) • Business mentoring for independent labels and micro businesses • Event photography • Management of bookings and stakeholders • Staff and onsite management • Grant and funding procurement

• Developing and executing concept for Australia's first combined emerging designer retail and sewing school space • Events and class programme development and implementation • Media relationships, copywriting, advertising, marketing • TV, radio, online and trade fair interview appearances • Business mentoring for independent labels and micro businesses • Procurement of grants and sponsorship funding • Bookkeeping, financial and business development

Developed and promoted a month long program of fashion and sewing workshops as part of the LMFF cultural program each year from 2008 to 2012.

Developed and marketed sold out fashion shows and fashion markets for the MSFW retail program each year from 2008 to 2012.

• Overseeing national membership financial accounts during nationwide merger • Managing staff transition during restructure • Implementing the transition to an electronic funds transfer system • Bookkeeping, accounts receivable, accounts payable • Staff training and guidance

• Developing and implementing a council-wide youth workshop program • Facilitating classes and events • Management of 150 volunteers across two venues • Creating commercial opportunities for local artisans • Bookkeeping

• Advertising copywriting and design • High-end real estate photography • Client marketing campaigns

Marketing and business management

Advertising, Banking and Finance

Advertising, Fashion and Lifestyle