Michael Rurup Andersen

Developing Strategy, KPIs, Brand Guidelines and Managing Marketing across 5 Countries, with Responsibilities for and Handling of: - SEO - Web development - Online Advertising (Facebook, Instagram, Twitter, Linkedin, AdWords, etc.) - Web analytics - Conversion rate Optimizing - Copywriting - Strategic analysis reports and reporting of results

Lifting and activating brands through online marketing. Working with brands of all sizes and creating webshops, websites, eCommerce platforms and online marketing campaigns for B2B and B2C markets. - Search Engine Optimization (SEO) - Google AdWords - Facebook Advertising - Web Development (Wordpress + Magento) - Financial Accounting - HR and management

At Awoke we collaborate with small and medium sized companies to grow relevant traffic to their website and increase conversions which in return increases sales, brand awareness and customer loyalty. This is done by applying best practices within search engine marketing, which includes SEO and PPC advertising. - AdWords Advertising - Seach Engine Optimization - Website development and design - Web Development (Wordpress - Websites + Webshops) - Financial Accounting - HR and management

As a SEO Consultant at iProspect I worked with increasing visibility in search engines, sales funnel optimization of my clients, which typically lead to higher sales volumes and brand awareness. The clients i worked with are among some of the largest commercial brands, both in Denmark, but also internationally. Platform and Technical Analysis & Optimization keyword analysis Link building Copywriting

The Bachelor education in Sports Management provides students with the tools to performe in depht theoretical analysis and aids to the development of competencies within business management, organization, development and innovation in the sports, events and leisure industries.

The AP degree in Marketing Management is a two year higher education which compines economy, communications, and cultural subjects with focus on international marketing. With this degree I can independently solve problems related to trade and marketing in commercial, and service companies.