Michal Blaha

Responsibility for international sales, business development and marketing

• Responsibility for leading two business divisions - ID division - B2B - Large format displays, LED, and Hotel TV. YoY sales increase ↑40% - IT division - B2C - IT monitors (B2B, B2C, Gaming, UHD, Ultrawide, Ergo, TV, Cloud, Medical) and projectors. YoY sales increase ↑35% • Business strategy setup, implementation, target achievement, product mix, pricing, MP, COI. • Marketing management, strategy, and budgeting (ordinary and strategy budget for committed divisions)

• Analyze customer requirements and ensure resolutions for all issues. • Develop and maintain relationships with clients within the assigned area and resolve and document all technical issues. • Active participation in responding to Request For Proposals (RFPs) and support the Product team in the roll-out of new products.

• Winning and implementation the biggest hotel TV deal in central Europe for interactive system. • Determining the right business strategy ensured a 55% market share. • Achieved efforts contributed to a 35% year-on-year increase in sales. • Creating a strategy for the B2B segment and responsibility for its P&L. • Develop and execute market development strategy including product and services. • Preparation of a marketing strategy focused on educating the market of end customers and partners.

• Performing and arranging successful product demonstrations for customers. • Solution selling LG SuperSign , EasySign, and Pro:Centric Hotel TV server. • Market research & developing the core positioning and messaging for the product and solutions. • Researching, reviewing & reporting on competitor´s products. • Performing sales trends, and profitability analysis. • Developing content for product and company collateral.

• Leading team of end-customer consultants for client systems. • Winning award employee of the year. • Responsible for diagnosing, resolving hardware, software, and end-users problems. • Acting as the first point of contact for technical queries and escalations. • Responsible for allocating work to junior staff and induction training for new staff. • Technical presentations for service partner organizations.