Michal Krajsa

The way we move around is changing. ŠKODA AUTO DigiLab based in Prague, Tel Aviv, Pune and Beijing is bringing new visions of urban mobility to life. My role is to make sure these projects are successfully launched, explained, promoted and profitable. These projects include: BeRider - shared electric scooters in Prague Citymove - multimodal transport app for Prague Chakratec - revolutionary charging station with floating flywheels HoppyGo - P2P car sharing Uniqway - car sharing for students and more...

I was responsible for: - social media - events (51 events in 2016) - content publishing - campaigns focused on recruiting Currently focusing more on B2B activities and lead generation - inbound marketing - content creation and promotion - B2B marketing targeted at US tech companies

Digital marketing agency based in Prague, Sarajevo and London. - project and account management - planning new campaigns and marketing strategies - focus on online marketing and social media - performance marketing, content marketing, brand management Clients I worked with: Bayer, Johnson & Johnson Vision Care, McDonald's, Coca-Cola, Fanta, Martini, Hyundai

Socialbakers is one of the world’s largest social marketing & analytics suites, with over 2,700 clients in 100 countries - including half of the Global Fortune 500. - complete product ownership (Socialbakers Builder) - overseeing a roll-out of new product (EdgeRank Checker) - responsible for external as well as internal promotion - inbound marketing, content creation (such as the whitepaper below), lead generation

Tech startup that uses its own state-of-the-art engine to analyze 90% of the world’s news content, millions of signals in the world’s top 10 languages, searching for patterns and trends. - product marketing - optimization and content of websites - marketing campaigns, social networks, blogs - involvement in the product development

Hired as a Marketing Specialist, after few months become Marketing Manager responsible for media buying and display campaigns. Managed several online projects - from minor improvements in user experience to complete development and launch. Since August 2010 responsible for new lead generation project called Uspory.cz (complete product ownership - strategy, design, content, front-end, back-end, marketing, etc.)

iCollege offers one term weekend courses of internet entrepreneurship and startups. iCollege is an independent educational institution linking top trainers with talented students.

La Salle University is a university founded in 1863 and located in Philadelphia, Pennsylvania, U.S. Ranked 27th best university in the northern region by U.S. News Rankings.

ACU is one of Australia's leading public universities funded by the Australian Government. It has seven campuses and offers programs in four faculties throughout Australia. National Winner of the 2014 Awards for Marketing Excellence (Education) by the Australian Marketing Institute (AMI)