Dr. Michelle Frank

• Delivered medical & clinical insights to global healthtech companies, ensuring product and content strategies aligned with women’s health and wellness needs. • Authored 50+ pieces of evidence-based health content. • Advised on clinical UX enhancements, promoting higher user satisfaction scores (based on client feedback). • Supported clinical product teams in refining women’s health journeys, bridging evidence-based medicine with digital design.

• Expanded the women’s health vertical to reach 100K+ active users, building thriving communities around health, pregnancy, and fertility. • Designed and coordinated expert-led live sessions & Q&As, driving significant improvements in user engagement within the women's health communities. • Mentored women's health experts to create inclusive online coto communities, strengthening peer support for women’s health & well-being.

• Created in-app health content tailored to each trimester, supporting women through pregnancy & early motherhood. • Advised on intuitive UI/UX design to improve user experience, making pregnancy health insights more accessible. • Curated content for social media channels, enhancing Naima’s digital presence, leading to community engagement.

• Scaled the women’s health community from 5,000 to 750K+ members in under 3 years. • Designed and executed awareness campaigns that measurably improved community retention scores. • Collaborated with product teams to launch a SHEROES period-tracking feature, adopted by 200K+ women in its first year.