Michelle Thompson

Helped the marketing department with Social Media and create a Corporate Video.

• Served as Converged Media Manager and Webmaster. • Assisted students in the Student Leadership Council (SLC) publish stories in “The Roar” (www.piedmontroar.com), the student media hub and its social media platforms: Facebook, Twitter, and YouTube. • Managed “The Roar’s” Facebook and Twitter Accounts. • Used Google Analytics and Facebook Insights extensively.

• Collaborated with the production team in the Local Programming Department for “The Georgia Bulldogs,” “The Daily 2,” and “Hot Topics.” • Worked with the production team to film commercials for clients such as Cooke Recovery Center, Home Center Outlets, and WSB-TV. Assisted in editing commercials with Adobe Premier Pro and After Effects.

• Assisted the Project Manager in redesigning the Chinese and English corporate websites, with Adobe Dreamweaver and Fireworks. • Conducted competitive and industry wide research to advise on European and American design website styles.

• Produced and published three short films on YouTube about new fire trucks available for different municipal customers and airport operators. The films highlighted the features, advantages, and benefits of a new generation of firefighting vehicles. • Updated the social media platforms (Facebook and Twitter) to inform followers about the company’s upcoming events and product innovations.

• Assisted in the development of a marketing campaign. • Conceived, edited, and produced a short promotional film about the company’s portfolio of products and services. This video was shown at trade shows in Germany, France, and Poland

Television Production 1, Television Production 2, Editing and Graphics for TV, and Entertainment TV, Radio Production I, Radio Production II, Capstone, Writing for Newspapers and Magazines, and Writing for Broadcast.