Mike Baczynski
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Mike Baczynski
- Current 11 years and 1 month, since May 2015
Senior Account Executive
LinkedIn
- Current 13 years and 9 months, since Sep 2012
Marketing Consultant
FokusPoint Digital
• Marketing strategy and execution services to improve effectiveness of agencies, businesses, individuals • Strong focus on traditional website, SEO, PPC, Social Media, and mobile web and apps • Business development for mobile web/app developer as well as social media strategy consultant
- 1 year and 6 months, Jun 2013 - Nov 2014
Director, Strategic Accounts
PDR Network
- 1 year and 6 months, Jun 2013 - Nov 2014
Director Strategic Accounts
4th Channel (A PDR Network Company)
Work directly with healthcare communications agencies to promote PDR Network's strategic multi-channel platform to reach healthcare professionals quickly, efficiently and credibly. PDR reaches its network of over 1.4 million health care providers leveraging multiple touchpoints: EHRs (Electronic Health Records) email, direct mail and mobile.
- 1 year and 6 months, Apr 2011 - Sep 2012
Mobile Marketing Specialist
Hipcricket (sub. of Augme Technologies)
• Evangelized Hipcricket’s mobile marketing managed services and SaaS solutions including mobile web, mobile advertising, SMS, MMS, mobile apps, QR codes, social media and analytics • Increased qualified lead generation via strategic marketing initiatives • Created content and managed company websites, SEO, PPC, social media, speaking opportunities, tradeshows and other events • Achieved cost savings and efficiencies through streamlining of internal marketing activities and resources
- 1 year and 8 months, Jul 2009 - Feb 2011
VP Sales & Business Development
Green Lion Digital
Worked with small and medium sized business (SMB) clients in developing Digital Marketing Solutions to convert web traffic into a measureable Return On Investment (ROI). Each organization has a unique set of goals and objectives that are identified as Key Performance Indicators (KPI's) to measure success.
- 7 months, Jan 2008 - Jul 2008
Senior Professional Representative
Merck
Pharmaceutical field sales to physicians.
- 3 years and 9 months, May 2004 - Jan 2008
Specialty Sales Professional
Sanofi-Aventis
Pharmaceutical field sales to physicians
- 2 years and 5 months, Jan 2002 - May 2004
Regional Sales Manager
Spaten West
Sales and business development
- 2 years and 1 month, Jan 2000 - Jan 2002
Consultant
Independent
Marketing consulting
- 1 year and 1 month, Sep 1998 - Sep 1999
Manager Marketing Communications
Sony International
Managed MarCom activites for Europen network
- 3 years and 9 months, Sep 1993 - May 1997
Account Executive
McCann-Erickson Frankfurt
Managed advertising activies for GM/Opel on a European-wide basis
Ausbildung von Mike Baczynski
- 1 year and 3 months, May 1997 - Jul 1998
Business Administration
Boston University
International Business
- 4 months, Feb 1989 - May 1989
General Studies
Universitaet Salzburg
Semester Abroad program in conjunction with the American Institute for Foreign Study (AIFS)
- 4 years and 10 months, Aug 1985 - May 1990
Business Administration
San Diego State University
Sprachen
English
C2 (Verhandlungssicher / Muttersprachlich)
German
C1 (Fließend)
Spanish
A1-A2 (Grundkenntnisse)
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