Natalia Rabbethge von Egloffstein
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Natalia Rabbethge von Egloffstein
- Bis heute 7 Jahre und 5 Monate, seit März 2018
Marketing Manager
i_o_u design and research lab
Marketing communications strategy development and implementation Mix communications management for launches and tactical campaigns (including ATL, digital and promo campaigns) Market research analysis for tactical and strategic implementation Budget planning, control and optimization Collaboration with cross-functional teams Suppliers research, pitches and coordination Annual evaluation for campaigns and suppliers
- 2 Jahre und 1 Monat, Apr. 2014 - Apr. 2016
Senior Account Manager
Interpublic Group of Companies (IPG) (FCB Moscow and McCANN Moscow)
Full Advertising projects development and supervision (including launch and tactical campaigns): TA portrait analysis (with Client and Research Agency) Key communication channels and media selection (with Media Agency) All creative development and production supervision (incl 360 degree campaigns) Non-standard placement ideas and realization (supervision) Control of all types of banners preparation Junior staff supervision Clients : BMW Group Russia, Mondelez, Sberbank, MasterCard, BurgerKing
- 7 Monate, Sep. 2013 - März 2014
Account manager
Leo Burnett
Full development of advertising campaigns (from market analysis stage till TV copy and other materials send to placements) Client relationship development Business-trips (Agency presentation, onboarding) Experience in: working with biggest international FMCG Client on day-by-day basis. Strong TV commercials making experience. Clients : Procter&Gamble (Laundry brands)
- 4 Jahre und 1 Monat, Sep. 2009 - Sep. 2013
Account executive - Account Manager
J. Walter Thompson
All Agency projects stages supervision Client relationship development Experience in: TVC (both adaptation and origination), press, OOH, indoor, radio, digital. Clients : Nestle, Johnson&Johnson, Shell, Bayer, Unilever, Berlin-Chemie, Mazda
Marketing Communications Manager
Marketing Communications Manager
Ausbildung von Natalia Rabbethge von Egloffstein
- 4 Jahre und 11 Monate, Sep. 2003 - Juli 2008
Public Relations
Moscow State Technical University of Civil Aviation
Marketing Communications
Sprachen
Englisch
Fließend
Deutsch
Gut
Russisch
Muttersprache
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